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2003nov03. Mail.

I’ve been noticing [I Love Lucy crap] too!! What is going on? I hope pollsters aren’t contacting ILL (nice acronym) collectors bummed about today’s economy because they can’t afford their Lucy memorabilia. Because these goods have no place in any economist’s outlook.

This whole ILL target market subscribes to the catalog “Betty’s Attic,” a useless rag that hawks such products as the ILL leather jacket for $230, the f*ckin’ porcelain doll for $135, and the $100 cookie jar. Weren’t there a lot more episodes produced than the Vitameatadickstick and chocolate factory ones? 'Cause those are the only two on any of the products.

bettysattic.com also sells Pepsi crap. Pepsi?? Not only does Pepsi lack the street cred of Coke, which is still marginally cool, but it’s garish stuff! “oo, there’s a $57 Pepsi throw blanket! Honey, use some of our limited retirement income so I can buy it and curl up watching special-edition Mayberry episodes, which will wind up collecting dust because they failed to fill the void created when the kids made us sleep in the motorhome. Oh, honey, come on! It’s useless, annoying and emasculating. Buy some!”

Vitameatadickstick. I think maybe we’re just starting to see the leading edge of this phenomenon, all of the baby boomers retiring with loads of money and not really knowing what to do with it. A large part of this craptacular surge seems to be locked up in inaction figures, like the one of Louis Armstrong I saw at the Kay-Bee or however you spell that toy store’s name. Which was right next to the Hank Williams Jr. doll. I also have a half-decayed memory of walking through a K-Mart sometime around 2001 and running into The Inaction Figure Cornucopia – but the only figure I can remember from that horrific encounter was George Burns, and of course, Lucy.